Just what you all have been waiting for: a $200 blanket from YETI! https://www.yeti.com/lowlands-blank...announcment-2018-8-1&utm_content=lowlands-cta I'll get a few to store in my buckets.
Or, maybe it was a $50 dog bowl? https://www.yeti.com/boomer-8-dog-bowl/YB8DB.html Lots of ideas for my secret santa this year.....
You know why it works? Because they charge WAY more than a lot. If they tried to sell a bucket for $15, no one would buy it. They would just buy a $5 bucket. How much better can $10 make a bucket. But by charging $40, everyone now thinks, wow this bucket must be way better than a $5 bucket.
I know Yeti is all the rage (esp. with young, trust-funded southern dudes who move to my neck of the woods and become fly fishing guides....), but my ****I cooler has never let me down...
And would Quebec just secede already?!? I'm looking forward to watching the haw-heehaw version of Mad Max. "Sacre bleu! Turns out we are terrible at math - let us back in, s'il vous plaît!"
Yeti just re-launched in Canada and now you can barely walk into a store that doesn't sell yeti. It wouldn't bother me so much but all the stores that used to carry other products that were often better don't bring them in anymore because everyone wants yeti. Even cabelas ditched their cooler display in favor of a new yeti one... The only thing I like about yeti is their short films.